‘Cause if you like it, then you shoulda put a ring on it
If you like it, then you shoulda put a ring on it
Don’t be mad once you see that he want it
If you like it, then you shoulda put a ring on it
Whoa, oh, oh, oh, oh-oh, oh, oh, oh, oh, oh, oh
Whoa, oh, oh, oh, oh-oh, oh, oh, oh, oh, oh, oh (whoa, oh, oh)
Jean Dousset
Founded in California by the grand-grand son of Louis Cartier, Jean Dousset luxury house has given its name to a jewelery house that imposes a disruptive vision of the luxury experience in the digital era. Combining tradition and heritage from Place Vendome, and a tailor-made, modern approach to service the brand offers unique engagement rings and jewelry creations. We are proud to have accompanied the brand in the creation of a new brand presence around a design experience that revisits gouache, a centuries-old tradition of jewelery creation with the latest web technologies in an immersive and inspiring setting.
The Dream Ring experience revolves around the gouaché, a traditional process that finds its centenary roots in the high jewelry houses of Place Vendôme in Paris. A bespoke and interactive journey through this sophisticated form of art recreated by a modern three dimensional display, allowing customers to create their own ring, made from an infinite range of possible combinations and color palettes.
See live — yourdreamring.jeandousset.com
In addition to the interactive experience, the film introduces the brand from its own essence and process, the making of a ring. Through design, selection of unique diamonds and craftsmanship, the brand elevates the love story into a poetic and inspiring journey.
Directed and shot in Paris and Los Angeles.
Timeline
2015 — Present
Disciplines
- Art Direction
- Interface Design
- UX Design
- Icon Design
- Film Direction
- Motion Design
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Portal & Service Design